From MQL to pipeline: webinar secrets for marketing & sales

Wednesday, Mar 13, 20243:00 PM - 4:05 PM Africa/Abidjan

About

Do your webinars fall flat when it comes to generating pipeline? Do open and click-through rates leave you wondering how to capture more leads and accelerate their journey down the funnel? 

You’re not alone. Even experienced marketers struggle to build an integrated webinar strategy that helps sellers turn views into revenue. 

But what if you could unlock exponential pipeline growth by bringing marketing and sales workflows together? 

Join Noy Ovdat and Adam Klein as they demonstrate how to achieve pipeline success with tight marketing and sales alignment before, during, and after webinars. 

In this live session, you’ll discover battle-tested tips for: 

  • Curating engaging webinar content that enriches the user experience, while feeding your CRM with loads of first-party data 
  • Delivering personalized digital experiences tailored to the buyer stage 
  • Equipping sales with buying signals to identify the hottest leads 
  • Enabling precise follow-up for high-intent prospect conversion 
  • Boosting each part of the process with built-in AI tools 

 Take your webinars and pipeline revenue to the next level with proven cross-team collaboration tactics. 

 

**This webinar includes an interactive Q&A session** 

 

Whether you're a marketer, seller, or executive, you'll get exclusive insights you can implement right away to accelerate growth. 

Reserve your spot and get ready to be inspired!

Meet our speakers

Noy Ovdat

Content Marketing Team Lead, Kaltura

Adam Klein

Global Head of Sales Development, Kaltura

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